For the last decade through to today, traditional advertising, or what is known as outbound marketing has been seeing a steady decline.  This decline represents the major shift towards inbound…

What does it mean to write SEO friendly blog posts? Well we all know how important it is to create great content to capture new website visitors and to increase your rankings…

You finally caved in and said “Cody, you win. My business is going to start using content marketing. You keep telling me all the positives it’ll have on my business,…

Consumers now have more control in the market when it comes to making purchasing decisions than ever before. This means that they are aware they have an array of options…

Now it’s time to fully understand how content plays a role in each phase of the marketing funnel. It’s been noted that content marketing is currently having a huge impact in…

SEO can be complicated, and very technical. As a result, many business owners can make simple mistakes that can negatively effect their position in search engine rankings. We put together…