Content Wins Clients
You may have heard the phrase “Content is King”, we like to consider ourselves the Kings of Content.
- Blog Content
- Web Copy
- Case Studies
- White Papers
Our Process
How we get consistent results for our clients
1. Research & Analysis
This is where we really excel compared to the competition. We take what we know about your site and industry, and go into in depth research, including:
- Keyword Analysis
- Content Analysis
- Competitive Analysis
This research is comprehensive. We make sure that we have all of the information needed in order to make the best content in your industry - all before we ever work together.
2. Strategy & Planning
Once we understand your site and where it stands compared to the competition, it is time to start outlining our content marketing strategy. This includes:
- 52 Week+ Content Calendar
- In-Depth Content Outlines
- Comprehensive Content Plan
We like to work with business owners and managers directly. No one knows your business and your audience better than you. At Poofnewsales, our goal is to be a strategic resource, not just another agency.
3. Writing & Publishing
Once you have approved the content strategy, it is time to get down to business. We create comprehensive blog content that is:
- 1,800+ Words
- SEO Optimized Content
- Internal Links
- Title Tags
- Meta Descriptions
- Photos
- CTA's
- And More!
On top of that, we also handle the uploading of your content to your CMS, as well as publishing. Our team becomes the only content resource you will ever need.
4. Reporting & Upgrading
Once your content is up on your site, we don't stop there. Every month, we send you detailed reports of how it is performing, and the steps we plan on taking in order to maintain consistency and improve results.
- CTR
- Google SERPs Rankings
- Traffic
- Dwell Time
- Keywords
- Behavior Flow
- And More!
We are continuously maintaining your content to make sure it serves its purpose - getting traffic to your site. At Poofnewsales, your success is our success.
Let's Work Together
Whatever industry you are in, our comprehensive processes can help you take your online business to the next level. Fill out our contact form, and speak with Cody and Kyle directly.
Content Marketing is Essential
Don't Just Take Our Word for It Though...
When you break down the numbers and see just how many marketers are on board with inbound marketing, the importance of content marketing for your business becomes very apparent.
30%
of marketers produce one or more piece of content per day.
61%
of consumers are influenced by custom content.
78%
of CMOs think custom content is the future of marketing.
3X
more leads are generated by content marketing at 38% the cost.
Content is King.
A few more statistics that illustrate the power of content marketing.
53%
of marketers say creating blogs is their top inbound marketing priority.
3.5X
more traffic is generated by companies posting 16+ blog posts monthly.
96%
of B2B buyers desire content with more input from industry thought leaders.
6X
higher conversion rates for B2B companies who have adopted content marketing.
Want to Learn More About Our Process?
These resources will teach you everything you need to know:
Content Research
What Topics Should I Blog About?
Look, there is a strategy to blogging. If you want to get people to your site who will convert, and come back for more, you need to read this article first.
What is My Audience Searching For?
Find out exactly what people in your target audiences are searching for every day, and identify what to write about.
What Keywords Should I Target?
You've read the articles, watched the videos, listened to that consultant who swears he can get you to that #1 spot, but still you wonder, 'what keywords should I be targeting in my blog content?' We've got you covered.
Strategy & Planning
Outlining Your Blog Content Guide
Content outlines are one of the most important, yet overlooked pieces of an effective content marketing strategy. Learn how to make the most of them here.
Creating Top of the Funnel Content
Each stage of the sales funnel needs custom content in order to maximize conversions and branding efforts. Top of the funnel is very important to improving organic search.
Blog Quality vs. Quantity
When it comes to producing content, one of the most important factors is quality. But, quantity is also important. Finding the right balance is paramount to your success.
Writing & Publishing
25 Blogging Tips for Beginners
If you are serious about your blog, you absolutely need to read this guide before getting started. Don't guess how to make the best blog, know.
Content Marketing vs. SEO
Believe it or not, there is a lot of confusion when it comes to content marketing and SEO. Understanding how the two are similar and different is important to getting the best results.
Marketing Through Education
At the end of the day, people don't buy until they have built trust in your brand. So how do you build trust while sending more leads to your site? Content marketing of course.
Reporting & Upgrading
Measuring Content Marketing ROI
In order to make sure you are getting the most of your content, it is essential that you know how to determine content marketing ROI.
Repurposing Old Content
One of the best ways to improve organic traffic overnight is to upgrade and repurpose old content. This is one technique we use to instantly boost clients' traffic.
Improving Your Google Rankings
This is the most comprehensive resource on the web for how to improve your search rankings. Over 11,000 words of pure value.
Don't See What You're Looking For?
No worries, we have literally hundreds of resources for you.
Interested Working Together?
Let's get in touch. Tell us a bit more about your business, and let's see if we fit with your needs.
Shoot us a message. Our team usually gets back within 24 hours!
Contact Us
Have Questions About Content Marketing?
Get in touch with us today for a free consultation:
- Competitive Analysis
- Content Analysis
- Content Marketing Strategy Development
- Sample Content Production
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